ChatGPT Visibility Checker
ChatGPT visibility checker for brands
Buyers ask ChatGPT for best tools, alternatives, and comparisons before they open Google. This checker runs ~20–30 buyer-intent prompts for your brand, scores mention, recommendation, and citation rates, and shows who wins — free on OpenAI. Below: the same measurement on a public 72-answer dataset.
What a BuyerPrompt audit surfaces
- Buyer prompt
- “Best AI code review tools”
- Model answer (excerpt)
- Top options for AI code review usually start with CodeRabbit and Greptile. Teams also look at Graphite for stacked PRs. A weaker brand is often missing from the shortlist entirely.
- Brands named instead
- CodeRabbit · Greptile · Graphite
- Cited source
- g2.com · coderabbit.ai · docs.github.com
- BuyerPrompt recommendation
- Publish a comparison or alternatives page that answers this exact prompt with clear product facts, then re-run the same ChatGPT prompt set to measure whether your mention and recommendation rates improve.
Pattern from the 72-answer OpenAI benchmark (BP-CODE-20260721-04) and the sample customer report.
Live ChatGPT visibility evidence (OpenAI × 3)
Published 21 Jul 2026: 72/72 answers, 3 independent runs per prompt, engine OpenAI (GPT-5.6 Luna). Stable unbranded recommendation coverage (recommended in ≥2 of 3 runs):
| Brand | Stable unbranded coverage | ≥2 of 3 runs |
|---|---|---|
| GitHub Copilot | 61% | 11/18 |
| CodeRabbit | 56% | 10/18 |
| Qodo | 56% | 10/18 |
| Greptile | 39% | 7/18 |
| Graphite | 28% | 5/18 |
| Ellipsis | 0% | 0/18 |
Leader: GitHub Copilot at 61%. Full prompt-level evidence: research report.
Source: BP-CODE-20260721-04 — 72/72 OpenAI answers, 3× per prompt, published 21 Jul 2026. Numbers are a snapshot; assistants change.
Which sources ChatGPT-style answers cite
75% of answers cited ≥1 source (54/72). Top domains by citation count:
| Cited domain | Times cited |
|---|---|
| docs.coderabbit.ai | 33 |
| greptile.com | 31 |
| github.com | 26 |
| docs.github.com | 23 |
| docs.qodo.ai | 19 |
| qodo.ai | 19 |
| coderabbit.ai | 16 |
| graphite.com | 13 |
Source: BP-CODE-20260721-04 — 72/72 OpenAI answers, 3× per prompt, published 21 Jul 2026. Numbers are a snapshot; assistants change.
Which ChatGPT prompts a brand should test
- Category discovery — “best X for Y”
- Alternatives — “X alternatives”, “best X alternative”
- Head-to-head — “X vs Y”
- Pricing / reviews — “X pricing”, “is X worth it”
- Problem-first — no vendor named yet
- Branded — only as a control, not the whole audit
How the ChatGPT visibility check works
- Enter brand, category, market, and competitors
- Review ~20–30 generated buyer prompts (edit before start)
- Free OpenAI run with web search scores each answer
- Open the report: gaps, sources, and a fix list
- Optional: unlock five engines and a later OpenAI re-test
Same method on GEO tools (self-audit)
14 Aug 2026: BuyerPrompt category, 25 OpenAI prompts. Shows why a ChatGPT visibility checker must include unbranded prompts — branded mention can be high while category prompts are empty.
| Tool | Type | Mention | Recommend |
|---|---|---|---|
| Peec AI | GEO monitor | 40% | 32% |
| Profound | Enterprise GEO monitor | 32% | 24% |
| BuyerPrompt | Snapshot GEO audit | 32% | 16% |
| Scrunch | GEO monitor + agent delivery | 28% | 16% |
Who should use a ChatGPT visibility checker
Brand, growth, and SEO teams who suspect competitors win “best X” and “X vs Y” prompts — or who just shipped launch content and need a baseline. Broader frame: AI search visibility. Full GEO checklist: GEO audit.
Run your free audit
Free starts on OpenAI with native web search; upgrade unlocks more engines. See a sample report first if you want.
FAQ
How is this different from just asking ChatGPT myself?
One branded question is an anecdote. This runs ~20–30 buyer-style prompts, scores the pattern, and lets you re-test the same set after you ship changes.
Does ChatGPT's answer change over time?
Yes. Models and web results update, so any check is a snapshot. The product is built around comparable re-tests, not a one-off score.
Is this free?
The first ChatGPT audit is free. Unlocking more engines and the later OpenAI re-test is a one-time paid purchase.
Does the checker use ChatGPT web search?
The free audit uses an OpenAI API model with native web search via OpenRouter — not a pixel-perfect copy of the consumer ChatGPT UI. Exact models are on the methodology page.
Which ChatGPT prompts should a brand test?
Category discovery, best-tool lists, alternatives, head-to-head comparisons, pricing/reviews, and problem-first prompts — plus a few branded controls. Not only “what is [brand].”